Before I dive into my story and bio I want to point out the most important aspect when starting any business or goal you have for the future.
This key aspect is your “WHY”
Your “WHY” is what motivates you to reach whatever you want in life.
What will keep you moving even in the hardest and most difficult times you face. I don't know how many times you've seen the "gurus" on Youtube tell you that building a profitable and consistent business online is very easy. But the honest truth is that it's not as easy as it seems.
You need to have your "Why" cleared out because the key for succeeding in anything is to be extremely perseverant and keep putting in the work even when things are not going your way. No matter what situation/obstacle you face, your “WHY” will always motivate you to keep pushing forward.
Most people say: “My motivation is money. I want to make money..." And to be honest, I used to be that guy. I wanted to make money to feel fulfilled and successful. But using money as motivation only took me so far.
The reality is that money will not make you go out of bed early in a freezing cold morning and make you exit your comfort zone to achieve greatness in life. Well, it might for a short period of time, but not for the long term.
On the other hand, if your main goal is to give your family a better life, live life on your terms or help someone in need, you will do whatever it takes to make things happen. It doesn’t matter how much you struggle… You will get there.
Having said this, I encourage you to think deeply in what will fuel you throughout the journey of building and scaling your business.
Maybe your inner and most powerful desire is to help your family or loved ones. There is no correct “why” because everyone is different and each person has a different reason why they are going to put a ton of hard work and dedication to their work.
Building a business is not for everyone. In fact, a very small percentage of people that start their businesses online truly get amazing results. And it has nothing to do with their intelligence or business skills. In most cases it's simply a matter of how far people are willing to go to change their lives forever.
I'm sure you've heard the fact that 50% of businesses fail within their first 5 years. While that statistic might be true, the reason these businesses fail is because people fail. Most entrepreneurs think that building a business is flowers and rainbows. The true reason why most businesses online fail is because their owners are not working until the business works.